Feb 16, 2024
2024 Toyota Highlander driving through the snow in Maryland

Choosing the perfect mid-size SUV can feel like navigating a jungle, with options like the 2024 Ford Explorer, Honda Pilot, and Jeep Grand Cherokee vying for your attention. But before you get lost in the foliage, take a moment to appreciate the clear standout: the 2024 Toyota Highlander. Here’s why it rises above the rest:

Reliability That Roars: Toyota’s reputation for rock-solid dependability isn’t a myth. The Highlander consistently earns top marks from J.D. Power and Consumer Reports, while competitors like the Explorer and Grand Cherokee face reliability concerns. Peace of mind on the road? Priceless.

Fuel Efficiency For the Eco-Conscious Adventurer: Let’s face it. Gas prices aren’t exactly shrinking. The Highlander boasts an impressive 24 mpg combined, outperforming the gas-guzzling tendencies of the Pilot and Grand Cherokee. Enjoy the journey, not just the destination, without breaking the bank.

Safety First, Fun Always: Standard Toyota Safety Sense 2.5+ equips the Highlander with a suite of advanced driver-assistance features, including a Pre-Collision System with Pedestrian Detection, Lane Departure Alert, and Automatic High Beams. Feel secure knowing you and your loved ones are protected while exploring new horizons.

Hybrid Hero: Craving an even greener ride? The Highlander Hybrid delivers. With a combined 36 mpg, it sips fuel while offering surprising power and responsiveness. Leave the emissions behind, not the adventure.

The tech that Thrills: The Highlander keeps you connected and entertained with a user-friendly infotainment system featuring Apple CarPlay, Android Auto, and a large touchscreen display. Plus, an available panoramic moonroof that bathes the interior in natural light, making every drive feel special.

Space for the Whole Crew (and Cargo): Whether you’re packing for a weekend getaway or shuttling the soccer team, the Highlander’s spacious interior and flexible seating configurations have you covered. Even with all eight seats occupied, there’s ample cargo space for essentials and souvenirs.

Off-Road Prowess: While the Grand Cherokee might boast ruggedness, the Highlander’s available all-wheel drive system tackles various terrains with confidence. So, don’t let unpaved paths deter you from exploring.

Value You Can Trust: The Highlander delivers exceptional value for your money, offering a competitive starting price, low ownership costs, and renowned Toyota reliability. It’s an investment that keeps on giving.

Sure, the competitors have their strengths, but the 2024 Toyota Highlander stands out as a well-rounded champion. It blends reliability, efficiency, safety, technology, and space with optional off-road capability, all at a budget-conscious price. So, ditch the indecision and embrace the peace of mind and adventure that the Highlander offers. Hit the road with confidence, knowing you’ve chosen the SUV that truly conquers the crossover crowd.